Snatch Snacks

Snatch Snacks is a new challenger billtong brand based in the South West of England. Their objective was to develop a brand of snack food that was both delicious and healthy, and that stood out from the competition.

We worked closely with Snatch to create a vibrant, flexible identity system that allowed them to apply their tongue-in-cheek personality. The new brand allowed us to create a packaging system that makes them stand out on shelves and enables them to expand their product line with straightforward typographic and colour adjustments that are inspired by the products.